Triple clients' savings rates

Dan Richards  | Strategic Imperatives | 15 March 2012

Whether dieting, exercising, or spending versus saving, maintaining our resolutions is a universal issue. While attending the American Economic Association meeting in early January, I had three conversations with leading academics concerning experiments to help people stick to their plans, including one that tripled savings rates.

The burgeoning discipline of behavioral economics is behind those strategies that overcome the temptations and obstacles that deflect us and ...